These are some of the more recent projects I’ve been working on. More examples will be added over time. They are works in progress and may appear differently on the live sites than they do here. I’ve had a lot of fun creating and modifying concepts, which has led to a lot of learning, especially in social media marketing and better understanding sales funnels.

Product Launch / Marketing / Design / Branding

CSA Meals

CSA Meals was a concept and initiative I created to help people better manage their CSA share by providing meal and menu plans, and cooking videos. The site is membership-based and paywall-protected. The website is built on WordPress and uses a plugin to process purchases. Once a member has paid the pages that contain the menu plans are made accessible.

This initiative involved creating the overall brand, website, lead magnet, offer stack, recipes, videos and ad campaigns. The technology I used included WordPress, Clickfunnels, InDesign, Illustrator, Photoshop, Premier Pro, Ecamm, Restream IO, YouTube, Facebook Live, Facebook Events, Instagram, and MailChimp. Plus I created recipes and menu plans that used CSA share contents. All photography was also done in house by me.

Offer Media

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Website / Brand Strategy / Logo Design / Content

The Keep It Real Initiative (thekiri.com)

The Keep It Real Initiative is a website and movement I created to highlight the simplicity of living a healthier and life. It is built on a WordPress Multisite where I created subsites to feature particular subject areas. I really love to cook and share recipes so the KIRI Kitchen subsite is the most fully developed.

The site is designed to feature sections where I post content that is created from things I actually practice and is based on ideas that I have developed over years of research and personal experience. The site contains a main logo concept with relationships shown between main sections by using using color differences. This concept is still in build-out phase. The content will continue to grow and adjustments will be made over time.

Plugins I used for enhanced functionality include WP Recipe Maker Premium, and WP EasyCart Pro.

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Product Launch / Marketing / Design / Branding / Coaching

Healthier. Happier. Better. (healthierhappierbetter.com)

After obtaining a health coaching certificate I created a website, offer, landing page, Facebook page, ads, and lead magnet. More than one really. Here are some samples of the work.

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